At first glance, Kanye West appears to be an overly self-absorbed rapper, who thinks he knows it all. The man calls himself Yeezus – the Jesus Christ of our time, which many consider outlandish and even blasphemous.
Kanye has a stupendous following that has rapidly increased over the years, despite his unconventional approach to rap and Hip Hop – he’s not exactly thug-life and baggy jeans.
He regards himself as a futurist thinker and a postmodernist producer. Which explains why he compares himself to a prophet and saviour. He’s got the following, the (financial) power, influence, and drive – to change people’s minds. Let’s not stir up a religious debate, but is Kanye not being figuratively crucified right now, for being so self-motivated? Just saying…
In his interview with Zane Lowe, for BBC Radio 1, Kanye declared flat-out that his frame of thinking is well ahead of his time. He even went so far as to say that he knows how to create perfect.Upon referring to one of the tracks from a previous album, he said:” Dark Fantasy could be considered to be perfect. I know how to make perfect. But that’s not what I’m here to do. I’m here to crack the pavement and make new grounds, you know, sonically and society, culturally.”
There you have it.
He doesn’t just want to make music. He wants to change the face of societal norms, and motivate you. He gives reference to how artists have begun limiting their music to fit into radio stations’ criterion. And then goes on to explain that he isn’t interested in the commercial buy-in that radio brings; he wants his music to stand out, to be three dimensional, and to affect you – whether good or bad.
It’s a pretty fascinating interview, especially since it uncovers lots of details to how Kanye became thee Kanye West. To watch the full interview between West and Lowe, click here. Or read the highlights of some of Kanye’s responses to Lowe during the interview, below:
I always felt like I could do anything. That’s the main thing people are controlled by, thoughts, their perception of themselves. They’re slowed down by their perception of themselves. If you’re taught you can’t do anything you won’t do anything. I was taught I could do everything…
People think a lot of my motivation is very megalomaniac, and self-oriented. To the contrary completely, I just want to help, from day one, I just wanted to help.
I’m a postmodernist, as best as a career. I’m a futurist, mentally.
This record [Yeezus] is just the codes of that. Go listen to all my music. It’s the codes of self esteem. It’s the codes of who you are? If you’re a Kanye West fan, you are not a fan of me. You’re a fan of yourself. You will believe in yourself. I’m just the expresso. I’m just the shot in the morning to get you going, to make you believe that you could overcome that situation that you are dealing with all the time.
To read the full interview transcription, go to lybio.net.
Special thanks to Keegan Raman for valuable insight, which led to this post.