pure beginnings, organic baby brand

How exciting! From 1 July 2019, you’ll be available to buy Pure Beginnings at Woolworths stores across South Africa.

Pure Beginnings, South Africa’s first certified organic baby brand, established in 2006.

The brand has grown exceptionally since it launched and is available both locally and internationally. They currently export to over ten countries in the EU and further afield.

Here in SA, through a strong and successful partnership with Baby City, Dis-Chem and Wellness Warehouse, amongst others, the Pure Beginnings brand has become quite well known. Especially when it comes to parents looking for natural and organic alternatives for their kids.

“When we started Pure Beginnings, our vision was to provide South African consumers with safer, better skincare choices for their babies and children,” says Bruce Moore-Gordon, Managing Director of Pure Beginnings.

Pure Beginnings will also be available online at www.woolworths.co.za and at 198 Woolworths Food stores countrywide on the 1st of July 2019.

Author: Robyn

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